You’re checking your SEO, adding keywords, posting at certain times of the day on social media with lots of different strategies at different times. You’re adding yet more webinars to your list and what about those 20 challenges that you keep kicking yourself for not starting or starting but then running out of time or energy to complete them? You’ve got Facebook groups coming out of your ears and need a lie down every time you open your inbox and see all of the newsletters you’ve signed up to.

Firstly, give yourself a break! Building a business takes time. You don’t have to build Rome in a day as they say (whoever’they’ are!) One of my favourite phrases/quotes is, Remember you’re exactly where you need to be right now’. If you know who it’s by please pop by and tell me, I like to quote the source. Anyway, take your foot off the accelerator – enjoy the journey of growing your business.

Remember, what’s right for one person in business isn’t right for another

Yes, there are tried and tested methods out there but that doesn’t mean they will all work for you.

Is it time for you to stop the world and get off for a while? Time to get back to the real reasons as to why you’re running your own business and why it’s important to you?

Deep down we usually know what is right for us, the direction we want to head in

Sometimes fear, uncertainty and doubt stand in our way. What does your gut tell you about what you should / shouldn’t do?

When I work with clients they regularly ask, ‘What do you think?’

It’s not about what I think, it’s about what’s right for you. Yes, I can switch into mentoring mode and help brainstorm a few ideas but ultimately it’s got to work for you. Listen to the advice, take on board all of the guidance that people are offering and then make it your own.

It doesn’t matter how many books you read, how many webinars you sign up to, how many challenges you join in on – the facts remain the same – you need to figure out the best way for you to build your business – so that it’s one you love, one you want to jump out of bed for and one that lights you up.

So many times I hear my clients say, I’ve done everything I should be doing and it’s still not working. Often it’s something we haven’t seen, we’ve gone through the blueprint and that’s got us to a certain point. Now it’s time to move to the next step. I’ve been there myself, out there on social media, engaging with my clients, doing blog posts, newsletters and all of it. It wasn’t working.

What really works for me is something that fits in with my own core values – connection. When I connect I work with more clients – simple as that. Yes, I have all of the business building things going in the background – the networking, the marketing etc, but ultimately when I go back to what works for me it’s all about CONNECTION. It took me a while to figure that out. Now that I have things are easier.

Explore your values

• What is it that you need to be you?
• What are your top core values? How do they relate to what you are doing or want to do in business.
•  If you had to describe who you are, what you do and how you help in 3 sentences what would you say?
• What’s unique about you?
• What does/would make you stand out from the crowd?

Bring some of your values into your business

They will help you to make decisions and act as a guide in all that you do. Listen to what others tell you should do by all means, but then stop the world and think about what you want to do, what you desire to do and you’ll probably find you come up with a much better solution than anyone can give you in a book or blog post.